Dancraft Displays New Redesign

In preparation of changing the direction of the company’s focus, a redesign and freshening up of their web site was needed. By bringing more images of the company’s top selling/popular products and redesigning the menu, customers can now more easily find what they are looking for.

The site has also been better optimized for the search engines with clearer keyword text, page titles, meta tags, etc. In just three short weeks, the site went from not showing up in the top 10 pages of the top 3 search engines (Google, MSN, Yahoo) for their top keywords, to being within the top 1-3 pages in the rankings.

Picture of the old site:

The site is utilizing OSCommerce for the backend management. PHP/MySQL database scripting for content management and Ecommerce. The site also features a matching blog to help in the search engine rankings as well as help promote their products by offering information to consumers.

Redesigned by us.

Owner maintains this site themselves.