Sometimes it can be difficult to come up with something fresh and new for marketing your business. Here's a quick tip that will give you plenty of ideas and marketing inspiration. Look outside your industry! Look at some of the advertisements that you get from other businesses that are completely … [Read more...]
Getting awesome testimonials from your best clients
One of the best ways to increase your credibility with prospects is to have amazing testimonials. The easiest way to do this is ask your favorite clients. You can do this easily by just sending out a quick email to them. To get awesome testimonials, you want them to list specifics such as how … [Read more...]
Best ways to stay connected with your clients
As we'd talked about in the previous post, re selling to your existing clients is the best way to increase business. So in order to get those repeat sales, you'll want to make sure they know you're still around. The best way to keep in "front of mind" is to stay in contact with them on a regular … [Read more...]
Set Up A Reminder System To Increase Repeat Business
As you may know, there are just three ways to increase the profits of your business: Get more clients, Increase the amount of money your customers spend on their purchase or Increase the times they buy from you. Of these, the third way - Having your clients increase how often they buy from you is … [Read more...]
Track your advertising results
As a business owner, I assume you do some form of advertising to let people know who you are and what you can do for them. Do you know how well each type of advert is working for you? Everything you do to drive traffic to your business, both offline & on, should be tracked. So how do you do … [Read more...]
Be available to your clients and prospects
How available are you to your clients and prospects? One of the biggest issues that many people have with businesses is the lack of support. Example: We'd bought my son an mp3 player for Christmas last year and within a couple of days, he had an accident and the screen cracked rendering it … [Read more...]
How To: Setting up Google Alerts to manage your brand
In today's tutorial, I'm going to show you a simple way to keep tabs on your reputation on the internet using Google Alerts. [HTML1] Go to Google.com/alerts to set up alerts for your business today! If you run into any trouble, please comment below. … [Read more...]
Become the go-to expert in your field
When you are in the need for assistance with something, whether it's fixing a leaky pipe or getting a tooth ache taken care of, who would you prefer to handle those problems? A home improvement guy or a general practitioner might be able to help you well enough, but wouldn't you be more secure in … [Read more...]
How To: Easily resize images using GIMP
In today's tutorial, I'm going to show you just how simple it is to resize images using the free software program, GIMP. [HTML1] Click on the link to download your copy of GIMP http://www.gimp.org If you run into any trouble, please comment below. P.S. Very Important - I forgot to mention in the … [Read more...]
Making a plan to meet your goals this year
I always hated writing out business plans. So a couple of years ago, I stopped doing that and just focused on a short 1-2 page list of business goals. It covered, what services/products I offered, who I offered them to (my ideal client/target market), how I was going to market to them, as well as … [Read more...]
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Wife, mom to 3 boys, dark chocolate lover, entrepreneur, marketing strategist/web developer and author of Online Marketing Simplified:
The Beginner’s Guide to Using the Internet to Market Your Local Business 